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GEO guides for Shopify merchants

Practical, no-hype writing on how AI assistants pick products — and how to make yours the one they recommend. Everything here is useful whether or not you ever install our app.

Comparisons8 min read

The best GEO apps for Shopify in 2026 — an honest comparison

We compared the leading Shopify GEO and AI-visibility apps — IndexGPT, StoreSEO, Avada, Vizby and Preferd — on what actually changes AI recommendations.

Explainers5 min read

What is llms.txt — and does your Shopify store need one?

An honest look at llms.txt: what the file does, what the crawl data says about its real impact, and where it fits in a Shopify store's AI strategy.

Explainers6 min read

GEO vs SEO vs AEO — what each one means for a Shopify store

Three overlapping acronyms, one honest explainer: what SEO, AEO and GEO actually optimize for, and which one deserves a merchant's time in 2026.

Guides7 min read

How to write product descriptions AI assistants can recommend

A concrete template for Shopify product descriptions that work for humans and machine readers alike — with a worked before/after example.

Guides7 min read

How to measure AI traffic to your Shopify store

ChatGPT, Perplexity and Copilot already send shoppers to Shopify stores. Three ways to measure that traffic — and its revenue — from free-manual to automatic.

Strategy6 min read

Shopify already syndicates your catalog to AI. Now what?

Since early 2026, eligible Shopify catalogs flow to AI shopping surfaces by default. Presence is solved — here's the competition that actually starts now.

Strategy7 min read

Why AI assistants recommend your competitor (and not you)

Ask ChatGPT for the best product in your category and watch it name your rival. The five most common reasons — all fixable — ranked by how often we see them.

Explainers9 min read

The 9 signals AI shopping agents read from your product data

What a language model actually sees when it evaluates a Shopify product: the nine concrete signals, why each matters, and how to fix the weak ones.

Guides8 min read

How to get your Shopify products recommended by ChatGPT

AI assistants already send shoppers to Shopify stores. A practical, no-hype guide to making ChatGPT, Gemini and Copilot recommend your products.